+32-475-860-757

info@bryancassady.com

Theory and practice together in a way that students enjoy and remember.

An Award Winner Teacher and Thought Leader

I love to teach. Based on my experience building 8 successful companies in 6 countries, consulting work with hundreds of companies and a research program with over 400 companies, I can bring theory and experience together in a way students enjoy and remember.

New, Original Content

Based on 4 years of research and work with 24 co-authors I’m the lead author of Cycles.Cycles is about how to grow faster with lower risk by getting the ABCs of growth right. I’ve got some great content in our new Book Cycles

A 2-minute introduction to Cycles

More Information Download

Course overview 14 hours of lectures + 10 hours of in-class discussions
The Cycles Toolkit

DOWNLOAD FOR FREE

Experience In MBA and Graduate Programs

I’ve taught at 2 top 50 Business Schools (KU Leuven and the Solvay) and given guest lectures at dozens more. I have also led several accelerator programs (The Founder Institute and The European Innovation Academy). I love to teach. My course New Product Management was rated the top course in Economics at the KU Leuven 2 out of the 3 years I taught there.

Some of my experience

New Product Marketing

 

(36 hours)

It is a sad fact that most new businesses, products,and services fail. Some estimate the failure rate is as high as 90%. This course is about why products fail and what you can do to increase your odds of success.

Details

Innovation Management

 

(24 hours)

Successful innovation is neither a science nor an art. It is a practice. In this course, students learn how companies can better build ideas (even mediocre ideas) over time into successful innovations. The course will focus on the ABCs of innovation (Alignment, Building Ideas, Communicating/Checking, systematically improving) and how to run Cycles of innovation faster

Details

12-week Startup program

 

+/- 12 hours of content

A 12-week program designed for founders and teams all throughout the pre-seed stage, including aspiring founders with a full-time job, solo founders, teams, and founders of established companies that are pre-funding.

Details

15-day Extreme Accelerator

 

+/- 15 hours of content)

An intensive entrepreneurship study abroad programs provide participants the resources, connections, and mentoring necessary to build a successful startup in 15 days.

Details

I Love Teaching Executives

My favorite courses to teach are executive education courses. I like the challenge of accelerated teaching. All of these courses are a powerful combination of theory and hands-on learning.

A selection of my executive educations program

Bright Spots

 

1-Day

At this event, you will learn:

  • Why you should focus more on bright spots
  • How other companies are successfully using bright spots to grow faster
  • How you can get started quickly
DETAILS

Scaleup Weekend

 

2.5 Days

In 54 hours, you will learn the fundamentals you need to scaleup. This program is a fast, fun and efficient way to learn how to CREATE, COMMUNICATE, & COMMERCIALIZE Meaningfully Unique Ideas.

DETAILS

Innovation Management

 

2 Days

Understand why effective innovation is a system
Be able to give a clear description of their innovation strategy that will motivate employees and spark action

DETAILS

Making Innovation Happen!

 

2-Day

At the end of 2 days all participants will:

  • Understand why effective innovation is a system
  • Be able to better create, communicate ideas
  • Be able to lead innovation projects more effectively
DETAILS

Business model innovation and Alignment

 

1-Day

Participants will learn the basics-the why and how of business model innovation. They will also learn howto get alignment around business objectives

DETAILS

Create and Communicate

 

1-Day

Participants will learn how to replace brainstorming with a better way to generate ideas. And then they will learn how to clearly communicate these ideas so they can be tested and validated.

DETAILS

The practice of innovation (My book Cycles)

 

2-Day

Successful innovation is neither a science nor an art. It is a practice. In this course, participants will learn how companies can better build ideas (even moidore ideas) over time into successful innovations. The course focuses on the ABCs of innovation (Alignment, Building Ideas, Communicating/Checking, systematically improving) and how run Cycles of innovation faster

DETAILS

Next Steps

If you’d like to learn more about my teaching, contact me. I’d be happy to send you videos of lectures or better yet arrange a guest lecture.